by Kimberley Jochl | December 13, 2023 | Press Releases | 0 Comments

North Carolina Ski Areas Association, Banner Elk, North Carolina – Wednesday, December 13, 2023 – At Appalachian Ski Mtn. earlier today the North Carolina Ski Areas Association (NCSAA) announced the findings of an economic value analysis study of the North Carolina’s snowsports industry. The study, conducted during the 2022-23 winter season, found that North Carolina’s six ski areas, Appalachian Ski Mtn., Beech Mountain Resort, Cataloochee Ski Area, Hatley Pointe Ski Resort, Sapphire Valley Ski Area, and Sugar Mountain Resort generated a $244.3 million annual economic boom to rural communities scattered up and down the state’s mountainous western border and along the highest peaks of the Appalachian Mountain range, within the short window of four months.  Even the more populated cities situated at the foothills feel the influx of economic stability because of the state’s snowy season. For example, for every $100 spent by a skier, another $65 is generated through the indirect and induced impacts.

by Kimberley Jochl | September 4, 2018 | Press Releases | 0 Comments

North Carolina Ski Areas Association, Banner Elk, North Carolina - Tuesday, September 4, 2018 – Ski or ride the North Carolina mountains anytime, all winter long with the purchase of a Gold Card. Throughout the winter season, regardless of holidays or weekends the...

by Kimberley Jochl | April 13, 2018 | Press Releases | 0 Comments

North Carolina Ski Areas Association, Banner Elk, North Carolina - Friday, April 13, 2018 – In the mid-sixties Grady Moretz and a small band of brothers laid the foundation for what we now know as the North Carolina ski industry. With the birth of winter tourism, the...